Our Privacy Policy

Introduction

At inzpire.me ("inzpire.me", "we", "our" and "us") we are committed to protecting your privacy, and support a general policy of openness about how we collect, use and disclose your personal information.

The purpose of this Privacy Policy is to inform you about inzpire.me's practices relating to the collection, use and disclosure of personal information that may be provided through access to or use of our Websites, including the Website located at https://inzpire.me and sub pages such as knowledge.inzpire.me, kit.inzpire.me and app.inzpire.me (collectively referred to as the "Website") as well as our services and related products (collectively referred to as the " Services"), or that may otherwise be collected by us.

This Privacy Policy also explains how you can contact us if you have a question about, want to make a change to or delete any personal information that inzpire.me may be holding about you. We strongly recommend that you take the time to read this Privacy Policy and retain it for future reference.

What is Personal Information?

For the purpose of this Privacy Policy, "personal information" means information about an identifiable individual also referred to as personal data.

What Personal Information We Process

The personal information we may collect in the course of you accessing or using the Website or the Services (including through your initial registration for an account and the subsequent administration of that account) may include the following:

• Basic Profile Information:
  • Description: Name, Address, Email address, Login source and Password
  • Source: Directly from the user or from Social Networks authorized by the user.)

• Account Information:
  • Description: Languages spoken, Profile Category, Gender "About me", Date of birth and Personal Identification Number* (*only when required to comply with tax reporting regulations).
  • Source: Directly from the user or from Social Networks authorized by the user.
    

• Payment and Financial Information:
  • Description: Purchase and Sales History, Bank Account Details, Copy of ID and Nationality Residence Country
  • Source: Directly from the user or from registered users activity.
    

• Social Network Information:
  • Description: Followers Count, Basic Social Profile Data, Demographic Data of Audience and Media Performance Data
  • Source: From Social Networks authorized by the user.
    

• Behavioral and Technical Information:
  • Description: User ID, Cookie ID, IP Address, Behavioral Data Device type
  • Source: From device, browser and registered user activity.
    

• B2B Customer and Customer Leads Details:
  • Description: Role, Contact details, Company
  • Source: Directly from user, website or third party tools like LinkedIn

How We Use Your Personal Information

We use your personal information for:

• Collaboration services: Deliver a comprehensive marketplace product and accompanying services to key players in the Influencer Marketing industry, specifically: Influencers, Talent Management Agencies, Brands and Agencies. These services encompass matchmaking, brief and contract creation, communication and payments and are provided to you upon registration.
• Finance: Conduct transactions to users and comply with accounting and audit requirements.
• Insights & Reporting: Deliver relevant information from the seller side of the platform to the buyer side, aiding them in making informed decisions regarding whom they wish to collaborate with.
• Product Analytics: To comprehend user interactions, identify areas of improvement, optimize product features, and enhance overall user experience.
• Sales & Marketing: Conduct customer communication activities, to understand our customers better and to personalize our communication. It enables us to maintain a relationship with our customers, reach out to potential customers, and meet market demands. If you have not opted out of receiving marketing materials, we may also use your personal information to promote and market additional services and special offers from us.
• Provide a Public Pricing Calculator bringing transparency to the influencer marketing industry and offer a benchmark on what is considered fair payment for work.
• To offer other tools and services to Influencers, Talent Management Agencies, Brands and Agencies.

Use of Facebook-based Data

Sign in

When you sign into the Service with Facebook, we uniquely identify you by the email that is provided by your Facebook Account, which is granted to us when you accept our request to connect your Facebook Account. After you accept our request to connect your Facebook, we store the following list of data:

• The ID of the Facebook Account you are connecting;
• The Email of the Facebook Account you are connecting;
• The Full Name, as specified, on the Facebook Account you are connecting; and
• The Profile Picture, as specified, on the Facebook Account you are connecting.

Facebook page

When connecting your Facebook channel to the Service, you will be asked to grant us permissions before we make the connection. After granting us permissions, we will be able to access some data, which is listed below.

With Facebook API Services, we access the following:

• List of pages that you have access to, to pick the Facebook Page you want to connect to inzpire.me and verify you manage it;
• The number of followers on your selected Facebook Page, to display on your inzpire.me profile; and
• The number of likes and comments, to calculate an engagement rate to display on your inzpire.me profile.

We do not post anything to your Facebook Page and we do not store any of your private Facebook information.

You have the right to revoke our access to this data by disconnecting your Facebook Page from inzpire.me or using your Facebook Settings Page, which is located here.

inzpire.me only stores the data fetched from Facebook for as long as necessary to provide our services. You may request the deletion of that data by contacting us at support@inzpire.me.

Instagram

When connecting your Instagram channel to the Service, you will be asked to grant us permissions before we make the connection. After granting us permissions, we will be able to access some data, which is listed below.

With Facebook API Services, we access the following:

• The ID and profile name of the Instagram Account you are connecting, to identify your account and verify you manage it;
• Post and story insights, such as likes, comments, impressions, and reach, which are displayed on your inzpire.me profile and used to calculate metrics such as engagement on reach rate and average performance;
• Media, such as posts and stories, which is shared on your inzpire.me profile; and
• User insights, such as audience demographics and audience reached in 28 days, which are shared on your inzpire.me profile.

We do not post anything to your Instagram Account and we do not store any of your private Instagram information.

You have the right to revoke our access to this data by disconnecting your Instagram Account from inzpire.me or using your Facebook Settings Page, which is located here.

inzpire.me only stores the data fetched from Instagram for as long as necessary to provide our services. You may request the deletion of that data by contacting us at support@inzpire.me.

Use of Google-based Data

Sign in

When you sign into the Service with Google, we uniquely identify you by the email that is provided by your Google Account, which is granted to us when you accept our request to connect your Google Account. After you accept our request to connect your Google Account, we store the following list of data:

• The ID of the Google Account you are connecting;
• The Email of the Google Account you are connecting;
• The Full Name, as specified, on the Google Account you are connecting; and
• The Profile Picture, as specified, on the Google Account you are connecting.

After the data is granted and stored, you will be registered on our service. When you sign into the Service with the same Google Account at a later time, we match the ID of your Google Account to our database records to identify you as the same user, and we log you into your existing account on the Service.

We do not display your Google email publicly.

YouTube

When connecting your YouTube channel to the Service, you will be asked to grant us permissions before we make the connection. After granting us permissions, we use YouTube API Services, governed by the Google Privacy Policy, in order to collect:

• Your recent videos;
• The View Count on your recent videos;
• The Subscriber Count on your YouTube channel; and
• The URL to your YouTube channel.

We display the URL to your YouTube channel and the View Count on your recent videos to other users who visit the Service.

We do not post anything to your YouTube channel and we do not store any of your private YouTube information.

You have the right to revoke our access to this data by disconnecting your Youtube channel from inzpire.me or using your Google Security Settings Page, which is located here.

Use of TikTok-based Data

When connecting your TikTok channel to the Service, you will be asked to grant us permissions before we make the connection. After granting us permissions, we will be able to access some data, which is listed below.

With TikTok API Services, we access the following:

• The ID and profile name of the TikTok Account you are connecting, to identify your account and verify you manage it;
• Post insights, such as likes, comments count, impressions, video views and reach, which are displayed on your inzpire.me profile and used to calculate metrics such as engagement on reach rate and average performance;
• Media which is shared on your inzpire.me profile; and
• User insights, such as audience demographics and audience reached in 28 days, which are shared on your inzpire.me profile.

We do not post anything to your TikTok Account and we do not store any of your private TikTok information.

You have the right to revoke our access to this data by disconnecting your TikTok Account from inzpire.me.

inzpire.me only stores the data fetched from TikTok for as long as necessary to provide our services. You may request the deletion of that data by contacting us at support@inzpire.me.

Legal Basis for Processing Personal Data Under GDPR

Contractual Obligation

We process your data because it is necessary for the performance of our obligations under our Terms and conditions for creators and Terms and conditions for clients to which you are a party if you are a user of the inzpire.me platform.

Legitimate Interests

Furthermore, we process your data when it is in our legitimate interests to do this and when these interests are not overridden by your data protection rights. Our legitimate interests are to:

• Deliver a comprehensive marketplace product and accompanying services to key players in the Influencer Marketing industry, specifically: Influencers,Talent Management Agencies, Brands and Agencies.
• Conduct customer communication activities, to understand our customers better and to personalize our communication. It enables us to maintain a relationship with our customers, reach out to potential customers, and meet market demands.
• To comprehend user interactions, identify areas of improvement, optimize product features, and enhance overall user experience.
• Provide a Public Pricing Calculator bringing transparency to the influencer marketing industry and offer a benchmark on what is considered fair payment for work.

Legal Obligations

In some cases, we process your data to comply with our legal obligations. This includes any requirement to keep business records, manage transactions, or share data with tax and other governmental authorities when such sharing is required by law.

Consent

In certain circumstances we may seek consent from you to process your data.

The form of consent that we seek, including whether it is expressed or implied, will largely depend on the sensitivity of the personal information and the reasonable expectations of the individual in the circumstances.

You may withdraw consent at any time. If you wish to withdraw your consent at any time, please contact us using the contact information provided in the "Contact us" section of this Privacy Policy or for Cookies in the Cookie Consent Manager here (javascript:;). We will inform you of the implications of withdrawing consent.

We will not, as a condition of the supply of a product or service, require you to consent to the collection, use or disclosure of information beyond that required to fulfill the explicitly specified and legitimate purposes for which the information is being provided.

When We Disclose Your Personal Information

Apart from certain exceptions and unless we obtain your consent, your personal information will not be sold, licensed, traded, or rented to or with others.

Disclosure for Service Enhancement

Some of your user information will be visible to other users of the Services, to deliver a comprehensive marketplace experience and streamline collaboration within the Services.

inzpire.me may disclose personal information to third parties engaged to assist in providing Services to you or to fulfill one or more of the articulated purposes aforementioned. These service providers are bound to utilize your personal information exclusively to offer this assistance, safeguarding it under the parameters set by inzpire.me.

We use third party vendors such as, but not limited to, Google Analytics, Facebook, Mixpanel, Hubspot, Intercom, for advertising, analytics and enhanced user experience of the Website.

Legal & Regulatory Disclosures

inzpire.me may disclose personal information to third parties in scenarios where regulation legally mandates or authorizes us to do so.

Organizational Changes & Transitions

inzpire.me may disclose and/or transfer personal information to a third party during occasions of a proposed or actual purchase, sale (including a liquidation, realization, foreclosure, or repossession), lease, merger, amalgamation, or any other type of acquisition, disposal, transfer, conveyance, or financing of all or any portion of inzpire.me or of any of the business or assets or shares of inzpire.me or a division thereof. Such disclosures will ensure that you continue to receive the same products and services from the third party.

Links to Third Party Sites

This Website may offer links to other third party Websites. You should be aware that operators of linked Websites may also collect your personal information (including information generated through the use of cookies) when you link to their Websites. inzpire.me is not responsible for how such third parties collect, use or disclose your personal information, so it is important to familiarize yourself with their privacy policies before providing them with your personal information.

How We Use “Cookies”

This section explains how inzpire.me uses cookies and similar technologies to recognize you when you visit our websites, including without limitation inzpire.me, offers.inzpire.me and kit.inzpire.me. It explains what these technologies are and why we use them, as well as your rights to control our use of them.

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, inzpire.me) are called "first party cookies". Cookies set by parties other than the website owner are called "third party cookies". Third party cookies enable third party features or functionality to be provided on or through the website (e.g. like advertising, interactive content and analytics). The parties that set these third party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.

Why do we use cookies?

We use first party and third party cookies for several reasons. Some cookies are required for technical reasons in order for our Websites to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Online Properties. Third parties serve cookies through our Websites for advertising, analytics and other purposes. An overview of the cookies we use can be found by accessing your Cookie Consent Manager here (javascript:;).

How can I control cookies?

You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the Cookie Consent Manager. The Cookie Consent Manager allows you to select which categories of cookies you accept or reject. Essential cookies cannot be rejected as they are necessary to provide you with services.

The Cookie Consent Manager can be found here (javascript:;). If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. You may also set or amend your web browser controls to accept or refuse cookies. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser's help menu for more information.

Where can I get further information?

If you have any questions about our use of cookies or other technologies, please email us at support@inzpire.me (mailto:support@inzpire.me).

How We Protect Your Personal Information

We employ various technical and organizational security measures to protect your data and our systems. Our approach encompasses various aspects, including sophisticated authentication and authorization systems. Equally, we enact resilient defenses against potential cyber threats such as Cross-Site Scripting (XSS) and SQL Injection through input validation, output encoding, and parameterized queries. A fundamental emphasis is placed on data encryption, both in transit and at rest, leveraging advanced encryption protocols and mechanisms, including TLS/SSL and GCP Encryption, to safeguard data interactions and storage. Moreover, inzpire.me ensures that regular data backups are performed to forestall data loss and utilizes Cross-Origin Resource Sharing (CORS) protection to meticulously control domain access to resources. Our development and operational practices are ingrained with security at their core, involving secure coding practices, routine updates of libraries and frameworks, comprehensive real-time monitoring, logging, and the maintenance of detailed audit trails for data access and user activities. We adhere to a patch management process and foster a Secure DevOps environment.

All financial transactions are processed by compliant payment providers (Mangopay and Gigapay). You can find their Privacy Policy here and here.

Retention and Storage of Your Personal Information

inzpire.me retains your personal information for as long as necessary to fulfill the purpose(s) for which it was collected and to comply with applicable laws.

• Collaboration: Data is held for 3 years from the point of user inactivity (e.g., not logging in).
• Finance: PIN, Purchase and Sales history, Bank account details, Nationality, and Residence Country are retained until account deletion, primary documentation is preserved for 5 years and secondary documentation for 3.5 years post-deletion, as per the Norwegian Accounting Act. Uploaded ID copies are deleted after 14 days.
• Insights & Reporting: A retention period of 3 years from inactivity applies. No data deletion occurs from completed collaborations.
• Product Analytics: Aggregated/anonymous data doesn’t have a set deletion schedule. Identifiable data, however, is retained and subsequently deleted after 24 months.
• Sales and Marketing: Customers & potential customers (represented as legal person) are stored and maintained over time in our CRM without a deletion schedule, including contact information at these companies. If a customer or lead specifically requests to be deleted, we will delete both the contact and all associated information about that customer from our CRM if no purchase orders older than 2 years exist. A customer or potential customers is considered active as long as we have information related to that customer/lead in our CRM and we have had communication with the customer in the last 24 months. After 24 months we either delete the customer/potential customer from our CRM or re-engage the customer/potential customers.
• Public Pricing Calculator: Data is not retained.

Your personal data will be accessed by staff within the European Economic Area while it is in our care.

We use third-party service providers to store your data, which may be located outside of the European Economic Area, including, but not limited to, the United States. These countries generally do not have laws which protect your personal data to the same extent as is the case in the European Union. For that reason, we will ensure that there is an appropriate contract in place with that third party which safeguards the protection of your personal data.

Your Rights

You have following rights regarding your personal data:

Right of access

You are entitled to a copy of the personal information we hold about you and certain details of how we use it.

Your personal data will usually be provided to you in writing, unless otherwise requested, or where you have made the request by electronic means, in which case the information will be provided to you by electronic means where possible.

Right to rectification

We take reasonable steps to ensure that the information we hold about you is accurate and complete. However, if you do not believe this is the case, you can ask us to update or amend it. We may request evidence to support the request.

Right to erasure

In certain circumstances, you may have the right to ask us to erase your personal information, for example where the personal information we collected is no longer necessary for the original purpose or where you withdraw your consent. However this will need to be balanced against other factors. For example, we may have legal and regulatory obligations which mean we cannot comply with your request.

Right to restriction of processing

In certain circumstances, you are entitled to ask us to stop using your personal information, for example where you think that the personal information we hold about you may be inaccurate or where you think that we no longer need to use your personal information. However, this will need to be balanced against other factors.

Right to data portability

Where processing is based on your consent or for the performance of a contract and where the processing is carried out by automated means, you have the right to data portability. Whilst it is unlikely that this right will apply in the context of our processing, Intrum will consider requests where you feel this right applies.

Right to object

You have the right to object to processing which is based on our legitimate interests. Unless we have a compelling legitimate ground for the processing, we will no longer process the personal data on that basis when you file an objection.

Rights relating to automated decision-making

You have the right not to be subjected to automated decision-making, including profiling, which produces legal effect for you or has a similar significant effect.

Right to withdraw consent

In most cases, we do not base the processing of your personal data on your consent. However, it may happen that we ask for your consent in specific cases. Where we do this, you have the right to withdraw your consent to further use of your personal information.

To exercise your rights, please contact us using information provided in section “Contacting Us”.

If you think that we have breached your rights when processing your data, you can lodge a complaint to the supervisory authority in your country.Here you can find a list of authorities in the EU/EEA (https://edpb.europa.eu/about-edpb/about-edpb/members_en).

Changes to this Privacy Policy

inzpire.me will modify this Privacy Policy time to time to reflect changes in legal or regulatory obligations or changes in the manner in which we deal with personal information. We will do our best to inform our users about such changes. The Privacy Policy posted at any time or from time to time via this Website shall be deemed to be the Privacy Policy then in effect.

Contacting Us

In the event that you have any questions about inzpire.me's Privacy Policy or if you have reason to believe that inzpire.me may have failed to adhere to this Privacy Policy, please contact us at support@inzpire.me.